Magenta Blossom: Islands of bloom to allow nature to come back
Huge islands of blooms to let nature come back Magenta Blossom #greenmagenta is possibly the largest field and wildflower logo in the world. Deutsche Telekom is behind this unique nature sponsorship. The idea is to bring nature back across biotopes on gigantic islands of blooms. The huge field in Bonn/ Flamersheim was sown using high-precision vector-seed technology from the startup GEOXIP together with farmers. Wildflower logos on 40 hectares (56 soccer fields) can also be seen from space. What you can only see from below: Insects, wild bees, butterflies and wildflowers threatened with extinction are allowed to come back here in unimagined diversity and open up many more habitats by flying from biotope to biotope. For Deutsche Telekom, we were allowed to sow over 20 (!) million field and wild flowers for the ".T." and "#green magenta". These included native species that have long been on the red list and are specially protected or even threatened with extinction. Now everything is starting to bloom colorfully and come to life. Who here...