Customer experience Telekom
Experiences on logo cultivation. An interview with Christian Hammerschmidt (Telekom) about #magentablossom With the environmental project "#magentablossom", Telekom has set a real example for sustainability with over 21.6 million field and wild flowers and in doing so has shown how biodiverse logo cultivation can promote and achieve something really meaningful. As a start up, we are naturally interested in how our customer "Deutsche Telekom" evaluates the project and the collaboration, what concerns there were and what expectations were met. Today we talk about this directly in the field with Christian Hammerschmidt (Senior Brand Manager, Deutsche Telekom). We conduct the conversation - as is customary in nature - in the per du form. Completely without script and great effort, but spontaneous, honest, genuine. Youtube link: https://youtu.be/5xV7GghjJyM Christian Hammerschmidt, Telekom: "It's always a bit of a trial and error. Here comes the 'big company' and the small startup... How does the cooperation work? I think it worked totally well! You are an incredibly professional partner....