Lettering in the field: Lufthansa Group ground picture in the sunrise
Huge lettering in the field: Lufthansa Group ground picture at sunrise On the approach to the runway at Munich Airport, a huge ground picture of the Lufthansa Group can be seen from afar. The upward message is hard to miss, because its dimensions alone are so gigantic that it breaks all conventional boundaries. The elements of the lettering have a total circumference of 5.6 kilometers! Individual letters are up to almost 40 (!) meters high and have a surface area of up to 1,200 square meters! You could easily build a detached house with a large garden on some of these letters. But that's not the point, of course. Seen from the air, each individual letter is a message. On the ground, each letter forms its own flowering island and will then link biodiverse habitats and biotopes at Pullinger Weiher from spring onwards. An approach at sunrise is already spectacular. In the short video we show...
Floor picture with flowers in the field for the Lufthansa Group is probably the largest job advertisement in the world
Ready to take off for field and wild flowers: Giant ground painting "NEXT LANDING: DREAMJOB. lufthansagroup.careers" sown With two gigantic geoglyphs, the Lufthansa Group is not only drawing attention to itself from the air, but is also acting as a far-sighted nature sponsor in our home country. Because down here, two huge ground images with their flowering islands will bring back many native wildflowers and an unimagined diversity of species. For insects, this will create a network of habitats across biotopes. What is a message from above is an incredibly beautiful and meaningful project for biodiversity on the ground. As an observer on the ground, you will be delighted to see colorful flowers and returning wild bees and butterflies, the diversity of which has long since disappeared from agricultural fields. Youtube link: https://youtu.be/6LUzYam5MdY Biggest job ad in the world? The font has a circumference of 5.6 kilometers! Of course, we don't know whether this geoglyph is actually the largest job advertisement in the world. In any case...