Tag Archives: green innovation

Field art: Sown fire salamander with sunflowers shows potential for field advertising

The opportunities of field advertising with flowers and the consistent vision of the start-up GEOXIP Nature as an advertising space with wildflowers? What initially sounds like a bold vision has already been put into practice by the Munich-based start-up GEOXIP. With a creative approach that goes far beyond conventional advertising, GEOXIP sows huge logos with wildflowers in fields. Innovative seeding techniques such as Vector-Seed® and Multilayer-Seed turn fields into living works of art and at the same time a symbol of sustainability and biodiversity. This form of advertising creates a unique connection between people, nature and brand. It is a concept that focuses on genuine emotions and is a triple winner: for the environment, the farmers and the companies. Blooming messages: Nature is the winner Imagine a field full of native wildflowers spreading out under a bright blue sky. From a distance, you can make out a company's giant logo or message - spectacular, huge, vibrant,...

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