GEOXIP at the Baystartup Demo Night 2022

GEOXIP at the Baystartup Demo Night 2022

GEOXIP at the Baystartup Demo Night

We're in: BayStartUp writes us "congratulations!You have been selected forthe Startup Demo Night by BayStartUP. This will take place on 17.05.2022 at TonHalle München, Atelierstraße 24, 81671 Munich."

GEOXIP at the Startup Demo Night Munich 2022
GEOXIP at the Startup Demo Night Munich 2022
GEOXIP at the Startup Demo Night Munich 2022
GEOXIP at the Startup Demo Night Munich 2022

Our application is exactly in tune with the spirit of the times: Sustainability. Solutions.

With GPS-controlled plant-based advertising, we transform agricultural land into flourishing advertising space and offer a globally scalable, perfect solution for sustainability implementation / sustainable external impact (Corporate Social Responsibility). GEOXIP's revenue model is based on the difference between huge advertising budgets on the one hand and low prices in agriculture on the other. The yield value of land used for "advertising cultivation" can be 40 times higher than the usual yield value for agricultural use.

We broker (B2B platform) and grow sustainable field advertising with real flowers and bee pastures for corporations on up to 100 HA (1km x 1km). For clients, this is the perfect solution for their need to implement advertising budgets with a "sustainability" requirement in a meaningful way. Sustainable advertising media are almost non-existent: Extremely high attention factor, green storytelling, new green content (photo series, drone videos, events) for social media and customer relations on a virtually daily basis. Fulfilment of EU-wide CSR reporting obligations/sustainability reporting, CO2, etc.

GEOXIP Sustainable Solutions Team
GEOXIP Sustainable Solutions Team

With these roll-up motifs you can find the GEOXIP team at the Start-up Demo Night:

Rollup Geoxip AG at the Start-up Demo Night in Munich/ Baystartup
Rollup Geoxip AG at the Start-up Demo Night in Munich/ Baystartup
Rollup Geoxip AG at the Start-up Demo Night in Munich/ Baystartup
Rollup Geoxip AG at the Start-up Demo Night in Munich/ Baystartup

 

 

Press release:

The Munich-based start-up GEOXIP has broken new ground in the world of outdoor advertising and sustainability with its innovative approach to transforming agricultural land into flowering advertising spaces. Through GPS-controlled, plant-based advertising cultivation, GEOXIP offers a solution that brings both ecological benefits and high economic returns. The idea is simple: companies use their advertising budgets to create sustainable, floral brand messages in fields that also serve as habitats for wild bees and other insects.

1. the GEOXIP concept: sustainable field advertising with flowers

GEOXIP uses agricultural land to sow huge logos and lettering with wildflowers using special seeding techniques such as Vector-Seed® and Multilayer-Seed. This technique makes it possible to create precise and impressive patterns that are visible both from the air and on the ground. The use of native wildflowers promotes biodiversity and creates habitats for insects, while giving the company's message high visibility and attention. The concept strikes a chord as more and more companies are looking for ways to link their sustainability goals to their brand strategy.

2. ecological benefits: Promotion of biodiversity and species protection

Sowing wildflowers as advertising spaces offers considerable advantages for biodiversity. Many of the plant species used are native and some are even protected or threatened with extinction. The return of these plants to agricultural land promotes native biodiversity. Fields become barrier-free for insects such as wild bees and butterflies and offer them a suitable habitat. This not only contributes to the preservation of biodiversity, but also sends a strong signal for sustainable commitment and nature conservation. GEOXIP projects are therefore a monetizable concept for tangible and visible sustainability.

3. economic benefits for farmers: a new business model

Farmers benefit enormously from working with GEOXIP. By converting their fields into flowering advertising space, they can generate a considerable additional income. The yield value of the land for "commercial cultivation" can be up to 40 times higher than the usual yield value for conventional agricultural use. In addition, farmers can avoid the use of insecticides and fertilizers, which further promotes the sustainability of cultivation. Participation in GEOXIP projects is straightforward for farmers, as they can register free of charge on the GEO portal and thus become part of this innovative approach. The appreciation of their work and their contribution to nature conservation also enhances the reputation of farmers in society. Farmers can register free of charge ->

4. companies and sustainable outdoor advertising: a new form of green storytelling

GEOXIP offers companies a unique opportunity to combine their sustainability strategies with creative OOH marketing. Nature becomes the stage for spectacular and honest outdoor advertising (Out-of-Home, OOH) that is both ecologically and economically sustainable. The blooming field logos and lettering not only create visual works of field art, but also enable green storytelling through daily updates with drone videos and photo series on social media. This type of advertising appeals to customers on an emotional level and is far more than just a conventional advertising measure. Impressive projects such as the world's largest wildflower logo for Deutsche Telekom or the world's largest sustainable job advertisement for the Lufthansa Group are proof of GEOXIP's innovative strength and success.

5. the BayStartup Demo Night: a springboard for GEOXIP

GEOXIP's participation in the BayStartup Demo Night in Munich in May 2022 was a significant step for the startup. The event gave GEOXIP the opportunity to present its innovative idea to a broad audience of investors, industry experts and potential customers. The interest and enthusiasm for sustainable solutions such as those offered by GEOXIP reflected the spirit of the times and confirmed the startup's potential as a first mover in the field of sustainable field advertising. The opportunity to present on such a prestigious platform not only strengthened GEOXIP's visibility, but also the confidence in their vision and business model. Startup participation in GEOXIP ->

6 A look into the future: opportunities and challenges

Seeded field advertising with flowers and the development of the precision technology behind it offers immense opportunities for companies that want to use their advertising budgets sensibly and sustainably. GEOXIP has already proven that this concept is not only environmentally friendly, but can also generate high economic returns. Nevertheless, there are challenges that need to be overcome on the road to the future. The scalability of the projects, compliance with ecological standards and the continuous further development of the technology for sowing are just some of the aspects that need to be considered in order to exploit the full potential of this innovative form of advertising.

7. forward-looking solution for the need for sustainable transformation

GEOXIP has created a pioneering solution for sustainable outdoor advertising with its idea of transforming agricultural land into flourishing advertising spaces. The combination of ecological, social and economic benefits makes this form of advertising a win-win-win situation for everyone involved - nature, farmers and companies. Participation in events such as the BayStartup Demo Night shows that GEOXIP not only captures the spirit of the times, but also has the ability to successfully turn its vision into reality. The sown field advertising with flowers is more than just a creative idea; it is a step towards a more sustainable and respectful use of our resources and an example of how innovative solutions can change the way we combine advertising and environmental protection.

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